Vira Marketing Blog

What Every Digital Marketer Should Know About B2B and B2C Digital Marketing Differences
What’s the difference between B2B and B2C digital marketing? If you’ve ever asked yourself why your last marketing campaign didn’t land with the people you

Omnichannel Marketing: How to Build a Seamless Customer Experience That Converts
Omnichannel marketing is the fix for one of the biggest problems in business today: scattered experiences that drive customers away. Ever notice how your online

Leveraging User-Generated Content to Build Brand Trust and Credibility Online
We’ve all seen those glowing reviews on Instagram or that video testimonial on a product page. That’s user-generated content, or UGC. It’s basically content your

Why Technical SEO Is Essential, Its Benefits, Importance & Best Practices
Wondering why your website isn’t showing up where it should in search results? You’ve put in the work. You’ve written content. You’ve shared it. But

How to Grow Your Social Media Following Organically and Drive Effective Social Media Growth
Feel like you’re putting in hours on social media and still not seeing growth? Wondering why your social media posts aren’t getting any attention unless

Local SEO vs National SEO: Which SEO Strategy is Right for Your Toronto Business?
Ever wonder why your neighbour’s bakery shows up on Google, but your e-commerce brand doesn’t? Or maybe you’ve got a national product line and you’re