Vira Marketing Blog

How to Choose the Right Web Design Agency in Markham
Overview To choose the right web design agency in Markham, prioritize firms that offer a blend of local market expertise, a proven portfolio in your

How to Create a Buyer Persona Template That Defines Strong Buyer Personas for Your Business
Overview To create a buyer persona template, businesses must synthesize customer data into a detailed profile that includes demographics, psychographics, pain points, and buying triggers.

How to Use Customer Reviews to Boost Sales and Improve Your Marketing Strategy
Overview Customer reviews boost sales by providing social proof that reduces purchase anxiety and increases conversion rates by up to 270%. In 2026, reviews improve

How to Use LinkedIn for Business Growth in 2026
Overview To use LinkedIn for business growth, companies must prioritize “Authority Building” through consistent executive thought leadership and Employee Advocacy. In 2026, growth is driven

The Importance of Mobile Optimization for SEO, UX, and Mobile SEO Best Practices
Overview Mobile optimization is essential because Google utilizes mobile-first indexing, meaning the mobile version of your website is the primary starting point for determining rankings.

Mastering Multichannel Marketing: Strategy, Best Practices & Real-World Success
Overview Multichannel marketing is the strategic practice of engaging customers across multiple independent platforms—such as social media, email, SEO, and physical stores—to maximize brand visibility.
